In this piece, Wafa Khan, our Research and Partnerships Senior Manager, shares her career journey, how she creates impact for farmers in her role, and what that impact means to her.
By listening closely to farmers and prioritizing their resilience, we have expanded our fruit tree offerings. Over the past four years, we have increased our portfolio from 2 species to 10 varieties. In 2025 alone, we distributed over 3.6 million seedlings of avocado, papaya, coffee, macadamia, guava, lemon, banana, cloves, parkia, and Japanese plum across the countries we serve.
In 2025, One Acre Fund served 5.9 million farming households across 10 countries, delivering approximately $600 million in impact.
Closing the gender gap starts with understanding it. Collecting and analyzing data helps us identify where disparities exist, uncover insights into farmers' different experiences, test solutions, and shape programs that deliver fairer outcomes for all.
To better reflect the reality of farmers’ lives, our Monitoring, Evaluation, and Learning (MEL) team developed a new approach; whole-farm measurement. By measuring the whole-farm impact, we will develop stronger, data-driven strategies to better support farmers across all their crops, and ensure we continue to generate a meaningful impact for the farmers we serve.
In 2024, One Acre Fund stayed focused on two core priorities: creating lasting, measurable impact for smallholder farmers and tracking that impact with rigor. By listening to farmers and continually monitoring, evaluating, and learning from our work, we are making steady progress toward our ambitious goal of serving 10 million farmers by 2030.
This strategy memo explains how One Acre Fund uses impact measurement to prioritize the highest impact products, phase out low-impact offerings, and constantly improve the products and services we offer.
As we seek to expand, we look at several factors influencing the communities we hope to reach, and how these factors might help or hinder our efforts there.
